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Press

News Releases

2009

TRU Rated among Chicago’s 10 Best Gen-Y Employers
October 26, 2009

Teens Worldwide Rate Mom the Most Influential Person in Their Lives
May 6, 2009

Two-thirds of Teens and Young Adults Concerned About Personal Finances
February 25, 2009

Coca Cola, Nike and Adidas Top Brands for Teens Globally, TRU Study Finds
March 2, 2009

Two-thirds of Teens and Young Adults Concerned About Personal Finances
February 25, 2009

Global Teens Prefer Wrestlemania Over the Super Bowl
January 23, 2009

2008

United States Today...China Tomorrow?
August 25, 2008

Brett Favre Earns Top TRU*Score Among Teens And Twenty-somethings
March 5, 2008

2007

Research International Acquires TRU
April 12, 2007

2006

Teens' Space: Myspace Tops Teens' List of Online Destinations
December 13, 2006

Teens Want a Timetable for Troop Withdrawal
November 1, 2006

Teens Believe Nation On "Wrong Track" Yet Hopeful For Future
January 26, 2006

2005

TRU Projects Teens Will Spend $159 Billion In 2005
December 15, 2005

Teen Girls More Concerned About Healthy Eating, More Critical Of Lapses
November 15, 2005

2004

TRU Projects Teens Will Spend $169 Billion In 2004
December 1, 2004

Teens Cautious, but Curious, about Credit Cards
November 22, 2004

Diversity In Word And Deed: Most Teens Claim Multicultural Friends
November 10, 2004

New Book Helps Marketers in "Getting Wiser to Teens"
June 21, 2004

Teens' Support for the War in Iraq Weakens
May 10, 2004

Teens Spend $175 Billion In 2003
January 9, 2004

2003

Teens Spend $170 Billion In 2002
February 17, 2003

2002

Teens More Worried than Ever About Terrorist Threat
August 26, 2002

Teens Spend $172 Billion In 2001
Jan 25, 2002

2001

New Study Shows Sony Moving to Become Teens' One and Only
May 1, 2001

Teens Spend $155 Billion In 2000
Jan 25, 2001

Teens, Parents Close Generation Gap
Jan 25, 2001

The American Dream Deferred
Jan 25, 2001

2000

Teens Serious in Quest for Fun
October 18, 2000

Athletic-Gear Brands Losing Their Cool?
August, 2000